New technology from startup ventures is transforming the sports industry. The mission of this series will be to introduce startup companies in the sports technology space to a broader audience and allow Founders of promising new ventures to tell their story. Feel free to contact us if you know of a startup that should be considered for this series.
Company: Goaleo
CEO: Jean-Marc Gillet
Headquarters: Paris, France
1. What is your elevator pitch?
People are professionals on LinkedIn, friends on Facebook but there was no place up to now where users could define themselves either as a fan or as a sportsperson. Goaleo is that place, a global platform for the sporting community, that caters to the universal sporty person every need and boasts a unique retention and usage strategy around news, social interaction, coaching, stats, performance management and services for members and club.
2. Problem & Solution
Problem 1: There is no social network dedicated to sports
Problem 2: Sports platforms are either practical (one use, one sport), closed (not viral, not open) or news only
Problem 3: A sportsperson or fan can love many sports, be part of several teams and be friends with lots of friends who like other sports
Solution: Goaleo is a tailored solution allowing a member to create a unique overall experience with news, statistics, coaching by champions, team and event management.
3. Market – your target market and the overall market
Our target market is sports clubs and sportspersons in clubs.
In Europe, 630 000 clubs and 70M people in clubs. The overall market of clubs is difficult to evaluate because only football does a big count. The estimation is of 2 billion sportspersons.
4. Business Model – how do you make money?
We have 3 clear angles to generate revenues.
Branded content with champions. We are offering tailored solutions to brands with our champions (stories, videos and live coaching)
Online store for clubs. Any club in Europe will soon have the possibility to sell personalized items to its fans and generate revenue.
Freemium services to members and clubs, to be followed in 2018.
Le Roc des Mates 2015 Goaleo.com by contact285
5. Management Team – with titles
Jean-Marc Gillet CEO and Founder
Damien Lesavre Partner and Sales Director
Michael Gomber Partner and Digital Director
Benjamin Favre CTO
Céline Saint-Remy Partner and Marketing Director
Sébastien Steinmetz Partner and Financial Advisor
Bonus Questions:
If you were to invite any CEO to dinner who would it be and why?
It would have been Steve Jobs for his level of determination or Richard Branson for his enthusiasm.