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NEW YORK, NY – January 27, 2016 – IF Management, an industry leader in media talent representation, and SnapStream, creator of the “DVR for Businesses,” today announced a partnership under which IF will represent SnapStream in the sports and media worlds.
IF will introduce SnapStream’s innovative and powerful TV software to its expansive rolodex of contacts at local and national television networks, sports teams, leagues, and digital media organizations. SnapStream provides businesses with a “DVR on steroids” that they can control from their Mac or PC –and record, edit, search and store thousands of hours of TV content.
Recently, SnapStream introduced social media to TV features that allow customers to quickly and easily post video clips and GIFs of live TV to Twitter and Facebook. Live-tweeting and live posting to Facebook of events has become a best practice for all sports and media organizations.
SnapStream’s customers include “The Daily Show” on Comedy Central, HBO’s “Last Week Tonight with John Oliver,” and the NFL’s Jacksonville Jaguars.
“SnapStream can be an incredibly valuable tool for any organization – particularly to those in the increasingly competitive sports and media space,” said Gideon Cohen, IF Management’s Senior Vice President. “Real-time content is everything and SnapStream gives companies the ability to catalog, search and distribute that content easily and effectively.”
“We’re excited to be working with IF Management. Sports and media organizations need to compete on Twitter and Facebook and SnapStream provides the tools and the expertise for them to easily go from broadcast TV to social media,” said Rakesh Agrawal, SnapStream’s Founder and CEO.
ABOUT IF MANAGEMENT
IF Management, Inc. is a New York City-based talent agency that represents about 175 broadcasters, including anchors, reporters, play-by-play announcers, radio hosts and athletes/coaches that have transitioned to the media. IF’s clients are spread throughout the US and internationally, working at networks such as ESPN, NBC Sports, NFL Network, CNN, CBS News and Fox News Channel. IF also represents production companies and consults for media brands.
ABOUT SNAPSTREAM
SnapStream (www.snapstream.com) is a Texas-based software company and makers of the SnapStream DVR for Business. SnapStream’s DVR appliance allows organizations to record hundreds of hours and TV and then search inside those TV shows by closed captioning to find just the right TV clip. SnapStream also has integration with Twitter and Facebook so organizations can use it to quickly and easily share GIFs and video clips in real-time. SnapStream’s hundreds of customers span government, TV networks, radio shows, sports organizations, production companies, media watch dogs and more.
MEDIA Contacts:
Gideon Cohen, IF Management – 212-265-7711 – Gideon@ifmanagement.com
Brad Hem, The Dialog Lab (for SnapStream) – 281-543-0669 – pr@snapstream.com