Pro Sports Data Startup Whoop Raises Another $3 Million


Infosys made a $3 million investment in US-based sports technology and wearable devices start-up, WHOOP, an early stage company in the US. Infosys will have a minority holding in WHOOP, not exceeding 20% of its outstanding share capital. This investment comes just months after WHOOP raised $22 million in hopes of bringing individualized analytics to athlete training.

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WHOOP offers a performance optimization system for elite professional sports teams. The investment will be completed by December 16, 2015. To use it athletes wear a device on their wrist that continually measures recovery variables. The system produces actionable analytics from proprietary algorithms that lets athletes and their coaches use the analytics to improve performance and training to optimize game performance.

WHOOP uses three scores: Intensity, Recovery and Sleep Performance to help guide athletes with an individualized training strategy. Variables like heart rate, body temperature, skin conductivity, and more contribute to the assessment of the player as well. WHOOP has already been seen in the NFL, MLB, NHL, MLS, Olympics, CrossFit, and US Military aims to be the key to success in athlete recovery.