PIQ, Everlast Partner To Launch Artificial Intelligence Wearable Device For Boxing


Everlast and PIQ Sport Intelligence, a French wearables startup, are presenting boxing a brand new product that will bring the sport into a new era.

The two companies are collaborating to launch an app and the first Artificial Intelligence wearable device designed to help boxers analyze their movements in real-time.

The app features the PIQ ROBOT device that allows boxers to access the genuine Artificial Intelligence interface, a system that autonomously understands and analyzes the movements. This PIQ technology was developed further in this partnership with Everlast after studying the motions of thousands of boxers.

“We’re extremely proud to have earned the trust of Everlast, a major player on the global sporting goods market,” PIQ CEO Cedric Mangaud said in a statement. “Thanks to this partnership, all of the intelligence technology we have built will become available to boxers. This partnership allows us to expand and reach a much larger community — one that is very passionate about boxing.”

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Previously, PIQ ROBOT and the GAIA system were available in golf, kiteboarding, skiing and tennis.

With the technology PIQ has created, boxers can record and analyze all dimensions of their workouts including the strength and speed of their strokes. It highlights the best punches and best scores on the the leaderboard, allowing athletes to have compete within the community, their friends and with themselves.

“Athletes in other sports have been using data to train smarter for years,” Chris Zoller, Director of Marketing and Design at Everlast, said in a statement. “We’re excited to work with PIQ to bring wearable technology to the sport of boxing. The PIQ platform has the ability to provide true measurable training insight, something we feel will help boxers perform their best.”

Everlast and PIQ are now available for pre-order on piq.com and will be available in boxing specially shops in February. The Everlast and PIQ app will be available for Android and iOS.