Los Angeles Clippers point guard Chris Paul is one of the most successful point guards in the history of the NBA. His awards in the sport of basketball include NBA Rookie of the Year Award, two Olympic gold medals, nine All-Star teams, seven All-NBA teams, and seven All-Defensive teams. So what does the #37 highest-paid athlete in the world according to Forbes, do with all of his earnings? Well as it turns out, Chris Paul loves to invest.
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Paul’s investment philosophy is, “One thing that I’ve learned since coming to the NBA and also being involved in business and with other businessmen is that anytime you put your name on something, you have to believe in it.” A recent company that Paul worked with is InnoVision Labs, a neuroscience technology company. InnoVision CEO Nimrod Madar had initially reached out to Chris Paul because Madar had heard that Paul was very active in his investments. With the help of Paul, InnoVision created “Game Vision by Chris Paul,” which allows users to train their brains to increase image-processing speed to recognize objects faster.
Paul is also focused on finding ways to improve fitness and nutrition. As a result, he invested in Fusionetics, a company that develops programs to optimize athletic performance. In addition, he is a part owner of a D1 gym, located in his home state of North Carolina. He is also a member of the President’s Council of Fitness, Sports, & Nutrition. The turn to fitness and nutrition is partially due to Paul’s move to Los Angeles. Paul credits Los Angeles for making him more health conscious and aware that his kids should be spending more time outdoors taking advantage of the weather.
Joining the President’s Council of Fitness, Sports, & Nutrition takes Paul’s dedication to fitness even further, because it helps him work with promoting healthy lifestyles of exercise and play in youth. Paul pays special attention to working towards lowering the levels of childhood obesity.
The goals of Chris Paul to improve fitness and nutrition of youth, also extends into his goals of improving technology education with the help of the Chris Paul Family Foundation. After Paul went to his son’s school and saw all the technology he had, Paul wanted to make sure that other children had the same access to new tech.
Paul works hard to make sure all of his investments, both philanthropic and business focused, are aligned with his vision. While making Game Vision, Paul wanted to find technology he could invest in that would improve his NBA skills. Now he is focused on improving his training with areas such as reaction time. According to Paul, “I’m so blessed and fortunate to have an amazing team around me who brings me meetings with interesting things. Obviously, not everything is appealing. I want to line up with who I am and what I believe in.”
Undoubtedly, Paul’s success and respect he has earned for being a prudent investor, lies in the fact that he continues to believe in everything he does and that it is all aligned with what he values.