Klay Thompson, the Golden State Warriors’ All-Star small forward, is teaming up with ShotTracker, a company that makes wearable technology to track shot performance, for the Klay Thompson Preseason 3,000 shot challenge. The KT3000 challenge is a free training program that challenges participants to put up 3,000 shots in three weeks (November 1-22) in order to prepare for their upcoming basketball seasons.
The program features Thompson, trainer Charlie Torres, and shooting expert Collin Castellaw, who will all lead weekly online hangouts for the participants. While it is not required to own one of ShotTracker’s devices to take part in the challenge, entrants are not eligible to join the leaderboard or win a free t-shirt and prizes without one. Consequently, they recommend getting a device to enhance the experience and to verify your stats.
The program begins with a livestream hangout with Thompson and ends with an online award ceremony, which will give winners of various categories prizes. Further, by following ShotTracker and the program’s leaders on social media, participants will be able to ask questions, receive flash challenges, and get feedback from the experts.
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Davyeon Ross, COO of ShotTracker, said in a press release, “The Klay Thompson Preseason 3,000 uses ShotTracker’s advanced technology to bring a professional basketball experience to players everywhere. It’s a chance to work with the very best to improve your shot, and also see how you stack up against others going into the season.”
ShotTracker uses a wrist sensor and a net sensor to immediately provide statistical feedback through a phone application. This training program is a great way for the company to get exposure on social media and raise awareness of their unique product. Having Klay Thompson and elite trainers participate doesn’t hurt on this front, either. And while this is a strategical move to popularize the company, it still is a cool, beneficial program for young players who want to prepare for the youth league season.