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San Francisco, CA- July 19th , 2016 — The Hype foundation, together with Google, announces its US winner in the global sports startup innovation regional competition in San Francisco.
The Hype foundation, providing people with entrepreneurship mindset and start-up best practices, on the way to better lead business, social and technology impact launches the first global platform in tech innovation for sports. The platform will include global youth startups competition that will take place alongside the Rio 2016 Olympic Games.
The winner – “Halo Neuroscience”, was founded by a team of doctors, neuroscientists, engineers, and designers on 2013. Their mission is to enable anyone to unlock their brain’s full potential. Their first product, Halo Sport, is designed for elite athletes similar to how a pre-workout meal fuels muscles; Halo Sport uses pulses of energy to prime the brain, powering athletes’ most effective workouts. It overcame hundreds of start-ups and was selected to represent US in the grand final in Rio 2016.
Second place went to Brazy n Life – a performance lifestyle brand, centered on providing the “athlete-on-the-go” with the tools they need to stay in peak physical condition. Third place went to BodiTrak Sports, which produces the world’s first portable pressure & ground reaction force-sensing mats for the sports & wellness industries. Altogether, ten start-ups in the field of innovation in sports competed this evening.
The candidates were selected to present their product in front of a senior panel of judges, top experts and Investors in Google, SF: Mr. Mounir Zok, Head of Innovation at US Olympic Committee, Mr. Luke Bodensteiner, VP at US Ski & Snowboard Association, JP O’Brien, Managing Partner at Black Lab Sports & John Mix, President at Finis, Carlos Conde, Director of Strategic Development DNnexus Ex Chief Technology Evangelist at Amazon, Yvonne Cagle, Astronaut and Tracy V Hughes, Founder & CEO, Silicon Valley Sports Ventures and Amir Hermelin, Product guy, mentor and seed investor.
Towards the forth coming Rio Olympic Games in August, the HYPE Foundation in conjunction with the world’s biggest sports brands has launched a platform for the first time called – ‘The global innovation for sports competition’. Eight regional competitions have begun last month around the world: U.S.A., U.K, Middle East, Europe, Balkans, Africa and Latin America. The winning projects will go to the Olympic Games in Rio.
The selected venture from each region, will go to the Olympic Games in Rio and get to present its product in front of an international panel of judges, including: Avraham Grant, former coach of Chelsea football club; Carlos Nuzman, President of the RIO 2016 Olympic Committee Organizing Committee; Yuval Brown, CEO of Saucony (IL); Mac Freeman, VP Denver Broncos (Super Bowl champion of 2016); and Daniel Brusilovsky, CIO of the NBA champion’s Golden States. The winning start-up will receive a grant of 100 thousand Euros from Tal Barnoach, owner of Disruptive Technologies Fund.
Amir Rave, CEO and founder of HYPE: “HYPE is honored to create the world’s first platform for innovation in sports, a field which suffered from relative technological conservatism. I congratulate “Halo Neuroscience” for winning first place and I am confident that they will represent US honorably in Rio 2016″.
For more information visit Hype Foundation at:
Amir Raveh
CEO
+972528822807
Amir@emgi.co.uk
inbar@hype-foundation.org