Earlier this week graphic design agency, ChyronHego formed a strategic partnership with goal-line technology specialists, GoalControl in hopes of making a splash in the sports technology market.
The plan is for both companies to benefit from each other’s unique computer vision technologies and in turn, expand the market for sports tracking solutions and regulatory assistance products.
While many partnerships in this industry tend to limit the information they share with one another, ChyronHego and GoalControl will also be integrating operationally, allowing for both parties to feed off the knowledge and experience that each of them has in their respective domains.
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“We are very excited about working in close collaboration with ChyronHego moving forward to explore many of the shared visions we have in new innovations within sports technology”, said GoalControl Chairman, Bjôrn Lindner. “Together, we believe that our combined efforts will realise some truly ground-breaking developments in the future.”
Given the willingness of both companies to work closely and share ideas, this partnership has the potential to prove groundbreaking for not only goal-line technology, but for the entire industry. ChyronHego have built themselves an impressive reputation in broadcast graphics creation, playout, and real-time data visualization, while GoalControl are gaining momentum through their 4D goal-line camera technology all over the world.
“We see a lot of future synergies both technically and operationally in working together with GoalControl to expand our sports technology solutions in player and ball tracking applications, as well as in regulatory assistance”, said ChyronHego Sports Director, Ian Wray. “We are confident that our combined efforts in these areas will allow us to deliver to the sports market some amazing new capabilities for our sports customers, in addition to expanded operational services.”
The collaboration promises to bring sports technology some exciting new innovations once their operations commence. As they say, two brains are often better than one.