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American Express (the official card of the Golden State Warriors) hosted American Express Dub Nation to the IMAX on Thursday evening – a first-of-its-kind experience for Bay Area Card Members and Dub Nation to watch the Golden State Warriors 112-101 WIN over the San Antonio Spurs in an IMAX theatre with a 60-foot wide screen at AMC NewPark 12 in Newark, CA (less than 30 minutes away from Oracle Arena). With the win, the Warriors are still on track to break the NBA record for regular season wins!
American Express Dub Nation to the IMAX was the first-ever live streamed sporting event in the US at an IMAX theater.
Exclusively for American Express Card Members who signed up for the complementary event (sold out in five hours), American Express Dub Nation to the IMAX featured:
- Custom-designed tickets for the show and special Warriors gear, including a unique poster marking the event (see image attached).
- Fans were encouraged to get loud and cheer on the Warriors – from the announcement of the starting lineups, custom event movie trailers and live national anthem performed in the theatre to the final seconds of the game.
- Warriors legend Jason Richardson greeted fans at halftime, while t-shirt guns, confetti cannons and other fan-friendly features found at actual games were used to pump up the fans in attendance. Complimentary food and beverage was also served.
American Express has a long history of bringing its Card Members closer to their favorite teams, and their partnership with the Warriors is no different! With more than 150 consecutive sold out games, the largest Season Ticket Holder waitlist in the NBA and a limited number of seats within Oracle Arena, demand to Warriors games are at an all-time high. American Express found a way for Dub Nation to get the in-arena experience and show their passion for their favorite team in a new and exciting way.
As the official card of the Warriors, American Express (the official credit card of the NBA) is providing Dub Nation and its Card Members with new and exciting ways to support their favorite team including:
- American Express Fan Van: All season long, American Express has delivered Dub Nation what they want – Warriors merchandise, giveaways, and meet & greets. By partnering with Bay Area’s most popular food truck network, Off the Grid, the Fan Van will bring the Bay Area more of the Warriors. The full calendar of events is available at www.warriors.com/amex.
- Additional offers: Courtside seat upgrades, in-stadium gifts with purchase, team store discounts and more!